Smytten.com is India's largest product trials and discovery platform. It allows users to try sample products from over 1200 top brands across various categories such as skincare, haircare, makeup, fragrances, and more. The platform offers trial packs that users can explore before making a purchase. Additionally, Smytten features an online shopping app with curated stores across 12+ lifestyle categories for men, women, and children. The platform aims to help consumers discover and experience new products before committing to a full purchase.